Art meets entrepreneurship: In an interview with Blickpunkt Wirtschaft, Ekaterina Moré talks about the importance of female intuition, her international collaborations with Rosenthal and Ritzenhoff – and why femininity is a societal resource.
The renowned artist Ekaterina Moré is known not only for her vibrant female portraits, but also for strong collaborations with international brands and companies. In the current interview with Blickpunkt Wirtschaft, she talks about her artistic mission: to portray women as self-confident, sensual and emotional beings – and how exactly this female strength can enrich the economy and society.
Artist Ekaterina Moré and female intuition
Ekaterina, born in St. Petersburg in 1976, comes from a Russian family of artists. Since moving to Germany in 1996, she has painted large-format works and quickly found her own individual painterly expression. The works of the artist, who now lives in Meerbusch, are represented by art collectors and in renowned galleries across Europe, and adorn glass and porcelain objects from well-known manufacturers. In conversation with economic development officer Heike Reiß and editor Monika Götz, Ekaterina Moré spoke about her art and the role of women in society:
What does art mean to you?
Moré: I am constantly connected to art. My profession is my great passion. Through art, I get to know myself and come into contact with many interesting people. I came into contact with fine art very early on in my parents' home. My parents encouraged creativity a lot, although they didn't necessarily want me to pursue a career as an artist. Fortunately, my work was successful and my paintings were very well received in Europe and America.
Women feature prominently in your motifs. Are there specific reasons for this?
Moré: The subject of women concerns me deeply and for me is a symbol of primeval female power with all its fascinating qualities – in a broader sense, a symbol of the soul. Art also gives me the opportunity to present my own view of women in their different facets. In my paintings, I want to show women as self-confident and emotional beings. They radiate a special strength. In my artistic representations, I deliberately do not forego the attributes of beauty. For me, a woman appears particularly strong when she is fully a woman, i.e., completely feminine. A woman's mouth is much more than an erotic symbol to me. It expresses that women are naturally a communicative link in society. With my art, I want to convey positive impulses and show people the topic of femininity in its full beauty and importance.
Your art can also be seen on everyday objects. How did you establish contact with the companies?
Moré: Companies like Rosenthal or Ritzenhoff, for example, liked my work. That's why they commissioned me to design some collections for them, and these were well received. I am currently participating in the art project "Colorful Emotions: Art in Glass". For a renowned glass manufacturer, I reinterpreted traditional stained-glass windows with my female motifs. This resulted in hand-painted art objects and glass doors of a new dimension. Here, art and design have merged into a color-intensive unit. But globally active manufacturers of bags, jewelry, or fashion also contact me. Public institutions – such as the bar of the Maritim Hotel in Berlin, among others – have also been equipped with my art. In addition, I painted a large section of the Berlin Wall with female depictions on the theme of "Fire & Water". This section will soon be on display at Checkpoint Charlie. For me, it is important to do what I enjoy, and my palette is relatively broad.
How important is female intuition in everyday business?
Moré: Creativity and intuition are for me the originally feminine. It is not enough to be strong only in the head and to be guided by reason. Ideas come from the gut. Without them, nothing exciting happens in business either. But women are multi-talents. They connect and are very creative. Therefore, female influences in corporate policy are an essential counterpoint to the sober male considerations or decisions shaped by reason.
You live with your family in Meerbusch - is there a place you particularly love?
Moré: I love living here and especially like the landscape along the Rhine. In Langst-Kierst by the Rhine ferry, you can take wonderful walks. And I like the "Apfelparadies" in Strümp. I buy fresh fruit and vegetables there.
Can you spontaneously think of five terms related to Meerbusch?
Moré:
The good feeling of life
Nature
A mix of rural and urban atmosphere
Personal contacts
Positive and creative attitude to life of the people
Many thanks for the exciting conversation.
Blickpunkt Wirtschaft – “Fascination Woman”
An article by Monika Götz
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